Newsmax TV

Newsmax TV
Newsmax TV Logo.png
Logo used until 2021
CountryUnited States
Broadcast areaNationwide
Slogan"Real News for Real People"
"Independent. American."
"Real News. Better Talk."
Picture format1080i HDTV
(downscaled to widescreen 480i for SDTVs)
OwnerNewsmax Media
LaunchedJune 16, 2014; 6 years ago (2014-06-16)
WebcastLive News
Available on many American cable providersChannel slots may vary on each operator
DishChannel 216
DirecTVChannel 349
Prism TVChannel 209 (SD)
Channel 1209 (HD)
Verizon FiOSChannel 115 (SD)
Channel 615 (HD)
AT&T U-verseChannel 1220 (HD)
Streaming media
FuboTV, Pluto TV, Sling TV, Xumo, Plex, NewsPlayer+

Newsmax TV is an American conservative news channel owned by Newsmax Media. The network primarily focuses on opinion-based talk shows. It carries a news/talk format throughout the day and night, with documentaries and films on weekends. During the 2020 United States presidential election, it grew rapidly by broadcasting conspiracy theories and baseless allegations of voter fraud.[1][2][3]

The channel was created by American journalist and Newsmax CEO Christopher Ruddy. It launched on June 16, 2014 to 35 million satellite subscribers through DirecTV and Dish Network.[4] As of May 2019, the network reaches about 75 million cable homes and has wide digital media player/mobile device availability.[5] The channel primarily broadcasts from Newsmax's New York studio on Manhattan's East Side, with two headquarters in West Palm Beach, Florida and Sugar Land, Texas.[6][7][better source needed]

Newsmax TV holds a conservative-leaning political stance, broadcasting many programs hosted by conservative media personalities. CEO Christopher Ruddy has compared the network to Fox News. The company has hired many former Fox News Channel program hosts, including Greg Kelly, Rob Schmitt, Bob Sellers, and Heather Childers.[8][9] The Washington Post described Newsmax as "a landing spot for cable news personalities in need of a new home," citing the network's airing of Mark Halperin and Bill O'Reilly following their resignations from other networks due to controversies.[10]


Network launch

In May 2014, U.S. news organization Newsmax Media announced that it had signed a distribution deal with DirecTV and would launch a national television news channel to compete directly with CNN, Fox News, and other American news networks. It was launched to provide independent news; its founder, Chris Ruddy described it as intended to be a “kinder, gentler Fox News,” saying that “Our goal is to be a little more boomer-oriented, more information-based rather than being vituperative and polarizing.”[9]

On January 16, 2016, Dennis Michael Lynch: Unfiltered debuted on the channel.[citation needed] The program ended after the first segment of the August 10, 2016, episode after Lynch announced that he would resign from the network and made comments defending Fox News Channel and criticizing his network for its reporting of the Trump campaign and suggesting they were restricting his editorial control; he was escorted out from the network's New York studio during what would have been the first commercial break.[11][12] It was replaced the next Monday with an hour-long video simulcast of radio's The Howie Carr Show from WRKO in Boston.[13]

The network launched Spicer & Co. on March 3, 2020, featuring former Trump White House Press Secretary Sean Spicer and co-host Lyndsay Keith,[14] followed by Greg Kelly Reports with former FNC White House correspondent and host of WNYW's Good Day New York, Greg Kelly.[15] The network's overnight programming is mainly made up of conservative documentaries.[citation needed]

2020 election

During the 2020 United States presidential election, then-President Trump began to promote Newsmax over rival competitor Fox News.[6][16][17] Trump's preference for Newsmax over Fox News became clearer after the latter became the first news outlet to call Arizona for Democratic challenger Joe Biden.[18] Newsmax has made their more conservative leanings a selling point to disaffected Fox News viewers, as well as employing Fox News alumni to join their lineup on Newsmax TV, such as Rob Schmitt and Greg Kelly.[18][19][20]

After the election was won by Democrat Joe Biden, Newsmax struck a defiant tone, focusing on conspiracy theories and baseless allegations of voter fraud as a way to attract Fox News viewers angered by what they saw as insufficient loyalty to Trump.[1][2][3] Emily VanDerWerff of Vox reported that the outlet did not "go full arch-conservative" and "doesn't give airtime to QAnon paranoiacs", but that it "spent lots of time arguing that other media outlets jumped the gun in calling the election for Biden and that Trump still has a path to win this thing."[21]

CNN's Brian Stelter, in an on-air interview, asked Newsmax CEO Christopher Ruddy why the network chose to air "election denialism" and "bogus voter fraud stuff," to which Ruddy replied that the network featured all points of view and argued that all of the other major news outlets who had reported Biden’s election win were “rushing”.[22]

Since the election, Newsmax has seen increasing viewership; according to Nielsen, Newsmax averaged 182,000 viewers in the week leading up to the election. In the week that followed, the average increased further with daily averages around 400,000 viewers, with Greg Kelly Reports and Spicer & Co. having attracted numbers in the 700,000-800,000 range.[23] On December 7, 2020, Greg Kelly Reports beat its timeslot competitor on Fox News, The Story with Martha MacCallum, in average key demographic viewership for the first time (229,000 to 203,000), while Stelter observed that overall the program "has nearly a million viewers on a good night".[24]

Notable personalities

Program hosts

Correspondents and substitute anchors

Regular guests and contributors


Terrestrial affiliates

Newsmax TV mainly depends on its carriage on cable services for viewership, along with streaming on their website and open digital media player platforms such as Roku and in the UK via online video subscription service NewsPlayer+. However, the network carries a small base of free-to-air terrestrial television affiliates.

Current affiliates

City Callsign Virtual channel
Alexandria, Minnesota K20AC-D 20.2

Former affiliates

Market Station Channel Notes
Atlanta, Georgia WTBS-LD 26.5 Replaced with AMGTV
Atlanta, Georgia WEQT-LD 9.1
Augusta, Georgia WAAU-LD 23.2 Replaced with infomercials
Cincinnati, Ohio WOTH-CD 20.5 Station sold spectrum in 2016 FCC auction and permanently signed off
Detroit, Michigan WUDL-LD 19.4 Replaced evine
Detroit, Michigan WADL (TV) 38.1 Disaffiliated, became independent
Fayetteville, North Carolina WNCB-LD 16.4 Replaced by infomercials
Fort Smith, Arkansas KFLU-LD 20.6 Replaced with Heroes & Icons
Fresno, California KVBC-LP 13.10 Replaced with Jewelry Television
Kansas City, Kansas KCKS-LD 25.5 Replaced with America's Voice
Las Vegas, Nevada KNBX-CD 31.2 Replaced with Christian Television Network
Los Angeles, California KHIZ-LD 39.1 Replaced with Court TV Mystery
Louisburg, Kansas KMJC-LD 25.5 Replaced with America's Voice
Lubbock, Texas KNKC-LD 29.7
Mayaguez, Puerto Rico W51DJ-D 51.1 Replaced with Azteca América
Montgomery, Alabama WDSF-LD 19.5
Nashville, Tennessee WKUW-LD 40.4 Replaced with The Country Network, then Quest
Orlando, Florida WSWF-LD 20.6
Phoenix, Arizona KFPB-LD 50.6 Replaced with Stadium
Ponce, Puerto Rico W31DL-D 36.1 License cancelled October 4, 2018 in post-Hurricane Maria fallout
Sacramento, California KFMS-LD 47.6 Channel went dark
San Juan, Puerto Rico W26DK-D 25.2 Replaced with OnTV4U
Topeka, Kansas WROB-LD 25.5 Replaced with America's Voice
Washington, DC WMDE 36.1 Replaced with simulcast of WRNN-TV under new ownership
West Palm Beach, Florida WHDT 9.1 Replaced with Court TV under new ownership
Wichita, Kansas KGPT-CD 26.7


  1. ^ a b Roose, Kevin (November 12, 2020). "Newsmax courts Fox News viewers with election denialism". The New York Times. ISSN 0362-4331. Retrieved November 29, 2020 – via NYTimes.com.
  2. ^ a b Lahut, Jake. "Newsmax CEO says Trump's baseless voter fraud claims are 'great for news' in off the rails interview". Business Insider. Retrieved November 29, 2020.
  3. ^ a b "Trump-friendly Newsmax a sudden competitor to Fox News". Tampa Bay Times. Retrieved December 2, 2020.
  4. ^ "Newsmax network debuts Monday on Dish, DirecTV". USA TODAY. Retrieved February 18, 2016.
  5. ^ "Newsmax Grabs Fox Distribution Executive". May 14, 2019.
  6. ^ a b Man, Anthony. "South Florida's Newsmax rides wave of interest as Donald Trump urges supporters to turn off Fox News". sun-sentinel.com. Archived from the original on November 13, 2020. Retrieved November 13, 2020.
  7. ^ Polsky, Sara (November 20, 2012). "10 Buildings Possibly Endangered by a Midtown East Rezoning". Curbed NY. Retrieved May 24, 2020.
  8. ^ Barr, Jeremy. "Newsmax hopes conservative anger at Fox News and a few Trump tweets can boost the much smaller network".
  9. ^ a b "The Next Ailes: Newsmax's Chris Ruddy Preps TV Rival to Fox News". Bloomberg. Retrieved March 6, 2014.
  10. ^ Barr, Jeremy. "Newsmax has emerged as a landing spot for cable news personalities in need of a new home". Washington Post. ISSN 0190-8286. Retrieved November 15, 2020.
  11. ^ "Newsmax Host Taken Off the Air After Calling Out His Network During Live Broadcast". www.mediaite.com. Retrieved August 16, 2016.
  12. ^ Emery, Debbie (August 11, 2016). "Newsmax Host Dennis Michael Lynch Is Pulled Off the Air for Defending Fox News". Retrieved November 29, 2020.
  13. ^ NewsmaxTV (August 15, 2016), Newsmax Prime | Howie Carr talks about Newsmax TV broadcasting an hour of his popular radio show, retrieved August 16, 2016
  14. ^ "Sean Spicer Joins Newsmax TV Lineup". Broadcasting+Cable. Retrieved February 13, 2020.
  15. ^ "Greg Kelly now anchoring nightly opinion-based show on Newsmax TV". Newsday. Retrieved March 9, 2020.
  16. ^ Business, Analysis by Brian Stelter, CNN. "Trump voters are flocking to a TV channel that claims Biden is not president-elect". CNN. Archived from the original on November 12, 2020. Retrieved November 13, 2020.
  17. ^ "Donald Trump attacks Fox News: 'They forgot the golden goose'". the Guardian. November 13, 2020. Archived from the original on November 13, 2020. Retrieved November 13, 2020.
  18. ^ a b Barr, Jeremy (November 10, 2020). "Newsmax hopes conservative anger at Fox News and a few Trump tweets can boost the much smaller network". The Washington Post. Archived from the original on November 13, 2020. Retrieved November 10, 2020.
  19. ^ Zara, Christopher (November 10, 2020). "Newsmax could end up being the Fox News of the post-Trump era". Fast Company. Archived from the original on November 10, 2020. Retrieved November 11, 2020.
  20. ^ "Trump voters are flocking to a TV channel that claims Biden is not president-elect". Archived from the original on November 13, 2020. Retrieved November 13, 2020.
  21. ^ VanDerWerff, Emily (November 12, 2020). "My two days watching Newsmax, the network waging war on Fox News from the right". Vox. Retrieved November 14, 2020.
  22. ^ Beckett, Lois; Wong, Julia Carrie (November 10, 2020). "The misinformation media machine amplifying Trump's election lies". The Guardian. ISSN 0261-3077. Retrieved November 14, 2020.
  23. ^ Stelter, Brian. "Trump voters are flocking to a TV channel that claims Biden is not president-elect". CNN. Retrieved November 15, 2020.
  24. ^ Stelter, Brian (December 8, 2020). "Newsmax TV scores a ratings win over Fox News for the first time ever". CNN Business. Retrieved December 9, 2020.
  25. ^ "Newsmax TV".
  26. ^ Calabrese, Dan (July 30, 2020). "We're heartbroken, and the world is poorer: Herman Cain has gone to be with the Lord". The Cain Gang.

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